Data updated Oct 30, 2026

Mattermost Traffic, SEO & Growth Analysis

Traffic declining · 2 months running
Workflow Execution
Domain age13 years 10 months

Mattermost is a collaboration platform for mission-critical work, integrating people, processes, tools, and AI infrastructure on a resilient and adaptable platform.

通用 AI Agent
Has Public API
Call Transcription
Data Classification
Data Loss Prevention

Mattermost visits fell 2.4% in Sep, mostly lost from Referrals

Mattermost made 1 site change in the same windowTiming overlaps; this does not show cause

Reconstruct every step Mattermost took →

Monthly visits: 318.1K; ↓ 2.4% · −7.9K MoM
Market rank: #12 / 223; 1.1% of market traffic
Domain Rating: 80; Flat vs last month
AI referrals: 1.8K; 0.6% of traffic, early

Mattermost Traffic Trend & Channel Attribution

How the growth happened

Monthly visit estimates · 2026-05 — 2026-09　·　DR 80, flat

Latest monthly visits318.1K

Sep 2026Monthly trend · Arrow keys to explore

Sep 2026

Monthly visits318.1K

vs. previous month−7.9K · −2.4%

Mattermost site changes and traffic signals in this periodTiming overlaps; this does not show cause

Where the new visits came from

Monthly visits split by channel share: Mattermost lost 7.9K visits from Aug to Sep, with referrals contributing 94%.

Visit change by channel
Channel	Change	Share of change	Current share
Referrals	−7.4K	94%	5.4% ↓2.1pp
Direct	−4.1K	52%	35.2% ↓0.4pp
Email	−2K	26%	0.7% ↓0.6pp
5 other channels	+2.7K	-34%	55.9% ↑2.2pp

Mattermost SEO Keywords, Sitemap Pages & AI Referrals

What you can borrow

Mattermost’s acquisition moves across pages, search terms and AI referrals, each with its data source.

Search · source keywords — Non-brand terms bring 0.7% of search traffic

Keyword	Traffic	CPC	Rank
mattermostBrand	68K	$0.94	1
mattermost downloadBrand	2K	$4.19	2
mattermost loginBrand	1.1K	—	3
matter mostBrand	670	$1.78	4
matermostNon-brand	510	—	5

Borrow: Search traffic is mostly branded, riding existing awareness; the non-brand needs it does not cover are open to you.

Content & page updates · via Sitemap — No bulk page changes lately

We diff its public Sitemap daily. Bulk launches or removals will appear here and alert watchers.

AI referrals · ChatGPT, Copilot… — AI referrals are early — not a growth source yet

1.8K visits from AI assistants (previous month 2.3K), 0.6% of all traffic.

ChatGPT53%
Perplexity24%
Gemini3%

Borrow: No need to follow yet; watch whether it scales next month.

Mattermost Promotion History, Backlinks & Launch Timeline

Full growth history

What did Mattermost do at each step?

Unlock Mattermost’s launch posts, community threads and new backlinks, plus a launch checklist you can copy.

Promotion timeline with original sources
Traffic before and after each channel
Exportable launch action list

Sep 28 – Oct 18Backlinks
New linking websites (+741.9%)
Observed event
Where it launched and who talked about it
- Product Hunt
- Reddit
- X
- Directories
Visible after unlocking
Where the new backlinks came from
- Referring domains
- First seen
Visible after unlocking
A launch sequence you can copy
- Checklist
- Export
Visible after unlocking

Mattermost Competitors & Alternatives Traffic Benchmark

Same-market benchmark

Sep 2026 · Workflow and Execution

Fireflies AI
Sep 2026
Est. monthly visits
4.3M
DR
82
MoM
+5.6%
Glean
Sep 2026
Est. monthly visits
3.3M
DR
80
MoM
-10.3%
Mattermost
Sep 2026Current
Est. monthly visits
318.1K
DR
80
MoM
-2.4%
Agentic Automation Company | Leaders in Agentic AI, Automation, RPA & BPM | SS&C Blue Prism
Sep 2026
Est. monthly visits
155.7K
DR
76
MoM
-2.7%

Each product uses its latest observed month; different months are not a same-period ranking.

Know the next time Mattermost ships pages in bulk

We diff its Sitemap, backlinks and traffic daily and alert you only on real changes.

Method: visits and channel shares are third-party monthly estimates; channel change = monthly visits × channel share, month over month; site actions and traffic are shown by timing only, not as cause and effect.