Data updated Oct 12, 2026
The orchestration engine for teams who ship. A single platform for orchestrating AI agents, scheduling background tasks, and running mission-critical workflows
In the same window, Hatchet’s Sitemap added 10 pages, mostly under /customers. The timing overlaps — worth a closer look.
How the growth happened
Monthly visit estimates · 2026-04 — 2026-09 · DR 53, +1 MoM
Sep 2026
Monthly visits split by channel share: Hatchet lost 35.2K visits from Aug to Sep, with organic social contributing 100%.
| Channel | Last 4 months | Change barAug → Sep | Change | Share of change | Current share |
|---|---|---|---|---|---|
| Organic social | −35.3K | 100% | 2.5% ↓31.3pp | ||
| Referrals | −4.5K | 13% | 8.5% ↓1.4pp | ||
| Direct | −1.4K | 3.9% | 64.4% ↑19.4pp | ||
| 4 other channels | +4.2K | -12% | 21.8% ↑10.8pp |
What you can borrow
Hatchet’s acquisition moves across pages, search terms and AI referrals, each with its data source.
| Keyword | Traffic | CPC | Rank |
|---|---|---|---|
| hatchetBrand | 540 | $0.42 | 1 |
| hatchet aiBrand | 220 | — | 2 |
| get started with hatchetBrand | 190 | — | 3 |
| hatchet dslBrand | 190 | — | 4 |
| hatchet docsBrand | 180 | — | 5 |
Borrow: Search traffic is mostly branded, riding existing awareness; the non-brand needs it does not cover are open to you.
Pages listed in the Sitemap grew 22.2% over 28 days, from 45 listed URLs to 55 listed URLs.
/customers+4/launch-week-02+1Borrow: Generate pages of this kind from data you already have (see /customers) to capture long-tail search.
395 visits from AI assistants (previous month 0), 0.5% of all traffic.
Borrow: No need to follow yet; watch whether it scales next month.
Full growth history
What did Hatchet do at each step?
Unlock Hatchet’s launch posts, community threads and new backlinks, plus a launch checklist you can copy.
Hatchet's public Sitemap now lists 10 more URLs
Observed eventMonthly visits 110K → 74.8K
Observed eventHatchet's public Sitemap now lists 10 more URLs
Observed eventWhere it launched and who talked about it
Visible after unlockingWhere the new backlinks came from
Visible after unlockingA launch sequence you can copy
Visible after unlockingSame-market benchmark
Sep 2026 · Workflow and Execution
Each product uses its latest observed month; different months are not a same-period ranking.
Know the next time Hatchet ships pages in bulk
We diff its Sitemap, backlinks and traffic daily and alert you only on real changes.
Method: visits and channel shares are third-party monthly estimates; channel change = monthly visits × channel share, month over month; site actions and traffic are shown by timing only, not as cause and effect.
