Data updated Oct 29, 2026
AI-Powered Security for the Modern Workspace
Glow Security’s direct traffic went from 4.9K to 6.6K visits in one month. In the same window, Glow Security’s Sitemap added 5 pages, mostly under /blogs. The timing overlaps — worth a closer look.
How the growth happened
Monthly visit estimates · 2026-04 — 2026-09 · DR 54, +25 MoM
Sep 2026
Monthly visits split by channel share: Glow Security added 3.3K visits from Aug to Sep, with direct contributing 52%.
| Channel | Last 4 months | Change barAug → Sep | Change | Share of change | Current share |
|---|---|---|---|---|---|
| Direct | +1.7K | 52% | 49% ↑0.9pp | ||
| Organic search | +1.7K | 52% | 45.7% ↑2pp | ||
| Referrals | +215 | 6.5% | 3.4% ↑1pp | ||
| 5 other channels | −337 | -10% | 1.5% ↓3.8pp |
What you can borrow
Glow Security’s acquisition moves across pages, search terms and AI referrals, each with its data source.
| Keyword | Traffic | CPC | Rank |
|---|---|---|---|
| glow securityUnclassified | 430 | $5.04 | 1 |
| glow patti degnanBrand | 150 | — | 2 |
| glow security aiBrand | 100 | — | 3 |
| the endpoint ai companyNon-brand | 70 | — | 4 |
| glowBrand | 60 | $1.49 | 5 |
Borrow: Search traffic is mostly branded, riding existing awareness; the non-brand needs it does not cover are open to you.
Pages listed in the Sitemap grew 20.8% over 21 days, from 24 listed URLs to 29 listed URLs.
/blogs+2/book-a-demo+1/how-to-build-an-endpoint-strategy-ready-for-the-ai-era+1Borrow: Generate pages of this kind from data you already have (see /blogs) to capture long-tail search.
0 visits from AI assistants (previous month 0), 0% of all traffic.
Borrow: No need to follow yet; watch whether it scales next month.
Full growth history
Where did the +3.3K visits actually come from?
Glow Security grew 32% in Sep with almost no paid ads. Unlock the launch posts, community threads and new backlinks behind the spike, plus a launch checklist you can copy.
Glow Security's public Sitemap now lists 5 more URLs
Observed eventNew linking websites (+546.8%)
Observed eventGlow Security's public Sitemap now lists 3 more URLs
Observed eventWhere it launched and who talked about it
Visible after unlockingWhere the new backlinks came from
Visible after unlockingA launch sequence you can copy
Visible after unlockingSame-market benchmark
Sep 2026 · AI Security
Each product uses its latest observed month; different months are not a same-period ranking.
Know the next time Glow Security ships pages in bulk
We diff its Sitemap, backlinks and traffic daily and alert you only on real changes.
Method: visits and channel shares are third-party monthly estimates; channel change = monthly visits × channel share, month over month; site actions and traffic are shown by timing only, not as cause and effect.
