Data updated Nov 2, 2026

Formula.dog Traffic, SEO & Growth Analysis

  • Traffic declining
  • Spreadsheets Office Data
  • Domain age6 months 24 days

A tool that generates Excel or Google Sheets formulas based on plain English descriptions of spreadsheet problems.

  • Code Generator
  • Excel AI
  • Formula Generator
  • Google Sheets AI
  • Regex Generator

Formula.dog visits fell 53% in Sep, mostly lost from Direct

In the same window, Formula.dog’s Sitemap added 39 pages, mostly under /compare. The timing overlaps — worth a closer look.

Formula.dog made 2 site changes in the same windowTiming overlaps; this does not show cause
Reconstruct every step Formula.dog took →
Monthly visits
6.2K
↓ 52.6% · −6.9K MoM
Market rank
#11 / 14
0.8% of market traffic
Domain Rating
17
↓ 1 · vs last month
AI referrals
0
None detected yet

Formula.dog Traffic Trend & Channel Attribution

How the growth happened

Monthly visit estimates · 2026-05 — 2026-09 · DR 17, -1 MoM

Latest monthly visits6.2K
Sep 2026Monthly trend · Arrow keys to explore
03.8K7.5K11.3K15KMayJunJulAugSep6.2K↓53%

Sep 2026

Monthly visits6.2K
vs. previous month−6.9K · −53%
Formula.dog site changes and traffic signals in this periodTiming overlaps; this does not show cause

Where the new visits came from

Monthly visits split by channel share: Formula.dog lost 6.9K visits from Aug to Sep, with direct contributing 38%.

Visit change by channel
ChannelLast 3 monthsChange barAug → SepChangeShare of changeCurrent share
Direct−2.6K38%38.5% ↑0pp
Organic search−2.2K32%36.4% ↑2.1pp
Referrals−76311%8.9% ↓1.2pp
5 other channels−1K15%12.5% ↓1.3pp

Formula.dog SEO Keywords, Sitemap Pages & AI Referrals

What you can borrow

Formula.dog’s acquisition moves across pages, search terms and AI referrals, each with its data source.

Search · source keywords — Non-brand terms bring 6.9% of search traffic

Borrow: Search traffic is mostly branded, riding existing awareness; the non-brand needs it does not cover are open to you.

Content & page updates · via Sitemap — 39 pages added in 5 days

Pages listed in the Sitemap grew 2.5% over 5 days, from 1,543 listed URLs to 1,582 listed URLs.

  • /compare+39

Borrow: Generate pages of this kind from data you already have (see /compare) to capture long-tail search.

AI referrals · ChatGPT, Copilot… — AI referrals are early — not a growth source yet

0 visits from AI assistants (previous month 0), 0% of all traffic.

Borrow: No need to follow yet; watch whether it scales next month.

Formula.dog Promotion History, Backlinks & Launch Timeline

Full growth history

What did Formula.dog do at each step?

Unlock Formula.dog’s launch posts, community threads and new backlinks, plus a launch checklist you can copy.

  • Promotion timeline with original sources
  • Traffic before and after each channel
  • Exportable launch action list

One-time unlock · Keep forever

Unlock Formula.dog’s promotion research & launch action pack

Review launch channels, backlink evidence and marketing milestones, then export your action checklist. Buy once for permanent access and regeneration.

Or get Starter · $29.90/month
  1. Sitemap

    Formula.dog's public Sitemap now lists 39 more URLs

    Observed event
  2. Sitemap

    Formula.dog's Sitemap added 39 net URLs in comparison

    Observed event
  3. Sitemap

    Formula.dog's public Sitemap now lists 39 more URLs

    Observed event
  4. Where it launched and who talked about it

    • Product Hunt
    • Reddit
    • X
    • Directories
    Visible after unlocking
  5. Where the new backlinks came from

    • Referring domains
    • First seen
    Visible after unlocking
  6. A launch sequence you can copy

    • Checklist
    • Export
    Visible after unlocking

Formula.dog Competitors & Alternatives Traffic Benchmark

Same-market benchmark

Sep 2026 · Spreadsheets and Office Data

  • Rows
    Sep 2026
    Est. monthly visits
    183.5K
    DR
    71
    MoM
    -15.5%
  • GPTExcel
    Sep 2026
    Est. monthly visits
    141.8K
    DR
    51
    MoM
    -11.6%
  • Formula.dog
    Sep 2026Current
    Est. monthly visits
    6.2K
    DR
    17
    MoM
    -52.6%

Each product uses its latest observed month; different months are not a same-period ranking.

Know the next time Formula.dog ships pages in bulk

We diff its Sitemap, backlinks and traffic daily and alert you only on real changes.

Method: visits and channel shares are third-party monthly estimates; channel change = monthly visits × channel share, month over month; site actions and traffic are shown by timing only, not as cause and effect.