Public.com Traffic, SEO & Growth Analysis

public.comInvesting MarketsDomain 28 years 6 monthsObserved Oct 17, 2026

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Build AI investing agents that automate trading strategies across stocks, ETFs, options, crypto, and bonds in brokerage and IRA accounts. No code required.

  • Traffic declining · 3 months running
  • 通用 AI Agent
  • Risk Management
  • Trading Assistant
SIGPIK VERDICT · Sep 2026

Public.com visits fell 4.4% in Sep, mostly lost from Organic search

In the same window, Public.com’s Sitemap added 250 pages, mostly under /glossary/prediction-markets. The timing overlaps — worth a closer look.

Reconstruct every step Public.com took →
Monthly visits
1.7M
↓ 4.4% · −77.5K MoM
Market rank
#4 / 74
10.4% of market traffic
Domain Rating
75
Flat vs last month
AI referrals
5.6K
0.3% of traffic, early
01 · How the growth happened

Public.com Traffic Trend & Channel Attribution

Monthly visit estimates · 2026-04 — 2026-09 · DR 75, flat

0625K1.3M1.9M2.5MAprMayJunJulAugSep

Sep 2026

1.7M↓ 4.4%

Where the new visits came from

Monthly visits split by channel share: Public.com lost 77.5K visits from Aug to Sep, with organic search contributing 100%.

Monthly breakdown
Monthly visits by channel (estimated)
ChannelJunJulAugSep
Total1.9M1.8M1.8M1.7M
Direct1.1M1.2M1.2M1.2M
Organic search411.5K390.4K366K279K
Email53.1K52.8K58.4K69K
Organic social68.2K56.4K55.9K54.6K
Referrals78.5K57.4K46K42.9K
Display ads106.7K17.7K12.8K8.9K
Paid search10.1K4.5K6.3K6.6K
Paid social3.9K3.1K5.5K6.6K
Visit change by channel
ChannelChange barAug → SepChangeShare of changeCurrent share
Organic search−87K112%16.5% ↓4.2pp
Direct−10.8K14%69.6% ↑2.4pp
Display ads−3.9K5%0.5% ↓0.2pp
5 other channels+7.5K-9.7%10.6% ↑0.9pp
02 · What you can borrow

Public.com SEO Keywords, Sitemap Pages & AI Referrals

Public.com’s acquisition moves across pages, search terms and AI referrals, each with its data source.

Pages · daily Sitemap diff — 250 pages added in 5 days

Pages listed in the Sitemap grew 1% over 5 days, from 24.22K listed URLs to 24.47K listed URLs.

  • Other page paths+253
  • /glossary/prediction-markets+1
  • /learn/arm−1

Borrow: Generate pages of this kind from data you already have (see /glossary/prediction-markets) to capture long-tail search.

Search · source keywords — Non-brand terms bring 56% of search traffic

Non-brand terms are traffic anyone can compete for; higher CPC means higher commercial value.

Borrow: Most of its search traffic comes from non-brand terms (e.g. “stock trading app”, “sls stock”). Find the needs your product also serves and capture them with tool or landing pages.

AI referrals · ChatGPT, Copilot… — AI referrals are early — not a growth source yet

5.6K visits from AI assistants (previous month 6K), 0.3% of all traffic.

  • ChatGPT93%
  • Gemini8.1%

Borrow: No need to follow yet; watch whether it scales next month.

03 · Full growth history

Public.com Promotion History, Backlinks & Launch Timeline

Above is what we observe automatically. The reconstruction starts from these moments, searches launches, community threads, directory listings and backlinks from the same period, fills in what Public.com did at each step, and gives you a sequence to follow.

  • Promotion timeline with original sources
  • Traffic before and after each channel
  • Exportable launch action list

Unlock Public.com’s promotion research & launch action pack

Review launch channels, backlink evidence and marketing milestones, then export your action checklist. A one-off purchase includes permanent access and regeneration for this product.

  1. Public.com's public Sitemap now lists 250 more URLs

    Observed · Sitemap
  2. Public.com's public Sitemap now lists 173 more URLs

    Observed · Sitemap
  3. Public.com's public Sitemap now lists 132 more URLs

    Observed · Sitemap
  4. Where it launched and who discussed it

    Product Hunt, Reddit, X, directories
  5. Which channels produced new backlinks

    Ordered by first seen
  6. A launch sequence you can follow

    Exportable action list
04 · Same-market benchmark

Public.com Competitors & Alternatives Traffic Benchmark

Sep 2026 · Investing and markets

ProductMonthly visitsDRMoM
Public.comThis product1.7M75-4.4%
Surf - Crypto's Ultimate AI | Surf AISame market143.4K46-4.2%
CoinruleSame market101.9K59-7.5%
Rogo AISame market38.9K70-36.8%

Each product uses its latest observed month; different months are not a same-period ranking.

Know the next time Public.com ships pages in bulk

We diff its Sitemap, backlinks and traffic daily and alert you only on real changes.

Method: visits and channel shares are third-party monthly estimates; channel change = monthly visits × channel share, month over month; site actions and traffic are shown by timing only, not as cause and effect.