Search · source keywords — Non-brand terms bring 80% of search traffic
| Keyword | Traffic | CPC | Rank |
|---|---|---|---|
| pdf compressorNon-brand | 1.7K | $0.17 | 1 |
| maxai.meBrand | 340 | — | 2 |
| compress pdfNon-brand | 160 | $0.16 | 3 |
| maxai.me:Brand | 140 | — | 4 |
| excel to csvNon-brand | 0 | $0.43 | 5 |
Borrow: Most of its search traffic comes from non-brand terms (e.g. “pdf compressor”, “compress pdf”). Find the needs your product also serves and capture them with tool or landing pages.