Data updated Oct 12, 2026
Hire right or don't pay. Use voice-behavior intelligence to make sure your next hire works.
Mappa’s organic search traffic went from 3.6K to 5.6K visits in one month. In the same window, Mappa’s Sitemap added 179 pages, mostly under /glossary. The timing overlaps — worth a closer look.
How the growth happened
Monthly visit estimates · 2026-04 — 2026-09 · DR 18, flat
Sep 2026
Monthly visits split by channel share: Mappa added 1.7K visits from Aug to Sep, with organic search contributing 100%.
| Channel | Last 4 months | Change barAug → Sep | Change | Share of change | Current share |
|---|---|---|---|---|---|
| Organic search | +2.1K | 121% | 21.3% ↑6.9pp | ||
| Referrals | +890 | 52% | 6.6% ↑3.1pp | ||
| Display ads | +478 | 28% | 3.5% ↑1.7pp | ||
| 5 other channels | −2.8K | -160% | 63% ↓15.5pp |
What you can borrow
Mappa’s acquisition moves across pages, search terms and AI referrals, each with its data source.
| Keyword | Traffic | CPC | Rank |
|---|---|---|---|
| mappaBrand | 460 | $0.80 | 1 |
| mappa.aiBrand | 200 | — | 2 |
| mappa aiBrand | 120 | $0.33 | 3 |
| 1200 usdNon-brand | 0 | $0.96 | 4 |
| junior software engineerNon-brand | 0 | $1.72 | 5 |
Borrow: Search traffic is mostly branded, riding existing awareness; the non-brand needs it does not cover are open to you.
Pages listed in the Sitemap grew 194.6% over 26 days, from 92 listed URLs to 271 listed URLs.
/glossary+4/blog+1Borrow: Generate pages of this kind from data you already have (see /glossary) to capture long-tail search.
0 visits from AI assistants (previous month 0), 0% of all traffic.
Borrow: No need to follow yet; watch whether it scales next month.
Full growth history
Where did the +1.7K visits actually come from?
Mappa grew 7% in Sep. Unlock the launch posts, community threads and new backlinks behind the spike, plus a launch checklist you can copy.
Mappa's public Sitemap now lists 179 more URLs
Observed eventMonthly visits 17.1K → 27.9K
Observed eventWhere it launched and who talked about it
Visible after unlockingWhere the new backlinks came from
Visible after unlockingA launch sequence you can copy
Visible after unlockingSame-market benchmark
Sep 2026 · Recruiting and Organization
Each product uses its latest observed month; different months are not a same-period ranking.
Know the next time Mappa ships pages in bulk
We diff its Sitemap, backlinks and traffic daily and alert you only on real changes.
Method: visits and channel shares are third-party monthly estimates; channel change = monthly visits × channel share, month over month; site actions and traffic are shown by timing only, not as cause and effect.
