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Khroma is an AI-powered color tool for designers to discover, search, and save color combos and palettes.
Khroma’s organic search traffic went from 38.5K to 48.2K visits in one month, mostly from the non-brand terms below.
Monthly visit estimates · 2026-05 — 2026-09 · DR 74, -1 MoM
Sep 2026
139.9K↑ 14%
Monthly visits split by channel share: Khroma added 17.3K visits from Aug to Sep, with organic search contributing 56%.
| Channel | Jul | Aug | Sep |
|---|---|---|---|
| Total | 114.8K | 122.6K | 139.9K |
| Direct | 67K | 69.1K | 74.4K |
| Organic search | 33.6K | 38.5K | 48.2K |
| Referrals | 8.3K | 4.5K | 8.8K |
| Organic social | 1.5K | 4.6K | 5.8K |
| — | 438 | 704 | |
| Display ads | 448 | 618 | 364 |
| Paid search | 0 | 0 | 54 |
| Paid social | 196 | 740 | 23 |
| Channel | Change barAug → Sep | Change | Share of change | Current share |
|---|---|---|---|---|
| Organic search | +9.7K | 56% | 34.4% ↑3.1pp | |
| Direct | +5.3K | 31% | 53.2% ↓3.2pp | |
| Referrals | +4.3K | 25% | 6.3% ↑2.6pp | |
| 5 other channels | +588 | 3.4% | 5% ↓0.2pp |
Khroma’s acquisition moves across pages, search terms and AI referrals, each with its data source.
We diff its public Sitemap daily. Bulk launches or removals will appear here and alert watchers.
Non-brand terms are traffic anyone can compete for; higher CPC means higher commercial value.
| Keyword | Traffic | CPC | Rank |
|---|---|---|---|
| khromaBrand | 4K | $0.52 | 1 |
| khroma aiBrand | 770 | — | 2 |
| khroma.coBrand | 210 | — | 3 |
| color palette optimizerNon-brand | 190 | — | 4 |
| 크로마Non-brand | 130 | $0.85 | 5 |
Borrow: Search traffic is mostly branded, riding existing awareness; the non-brand needs it does not cover are open to you.
13 visits from AI assistants (previous month 66), 0% of all traffic.
Borrow: No need to follow yet; watch whether it scales next month.
Above is what we observe automatically. The reconstruction starts from these moments, searches launches, community threads, directory listings and backlinks from the same period, fills in what Khroma did at each step, and gives you a sequence to follow.
Monthly visits 167.8K → 114.8K
Observed · traffic dataWhere it launched and who discussed it
Product Hunt, Reddit, X, directoriesWhich channels produced new backlinks
Ordered by first seenA launch sequence you can follow
Exportable action listSep 2026 · Brand and Graphic Design
| Product | Monthly visits | DR | MoM |
|---|---|---|---|
| KhromaThis product | 139.9K | 74 | +14.1% |
| Logomakerr.AISame market | 450.8K | 58 | +42.5% |
| Designs.aiSame market | 176.1K | 74 | +2.4% |
| AiflyerSame market | 20.1K | 7 | +7.1% |
Each product uses its latest observed month; different months are not a same-period ranking.
Know the next time Khroma ships pages in bulk
We diff its Sitemap, backlinks and traffic daily and alert you only on real changes.
Method: visits and channel shares are third-party monthly estimates; channel change = monthly visits × channel share, month over month; site actions and traffic are shown by timing only, not as cause and effect.