Impact Analytics is a retail technology company that provides AI-native solutions for merchandising, pricing, inventory, and data intelligence.
Impact Analytics’s organic search traffic went from 19.7K to 23.4K visits in one month, mostly from the non-brand terms below. In the same window, Impact Analytics’s Sitemap added 44 pages, mostly under /blog. The timing overlaps — worth a closer look.
Monthly visit estimates · 2026-04 — 2026-09 · DR 50, flat
Sep 2026
33.4K↑ 20%
Monthly visits split by channel share: Impact Analytics added 5.6K visits from Aug to Sep, with organic search contributing 67%.
| Channel | Jun | Jul | Aug | Sep |
|---|---|---|---|---|
| Total | 32.5K | 29.8K | 27.8K | 33.4K |
| Organic search | 21.7K | 17.3K | 19.7K | 23.4K |
| Direct | 7.8K | 10.4K | 5.6K | 7.3K |
| Referrals | 1.1K | 1.5K | 544 | 1.2K |
| Organic social | 480 | 121 | 1.2K | 1.1K |
| Paid search | 0 | 0 | 0 | 0 |
| Paid social | 905 | 453 | 0 | 0 |
| Channel | Change barAug → Sep | Change | Share of change | Current share |
|---|---|---|---|---|
| Organic search | +3.7K | 67% | 70.2% ↓0.7pp | |
| Direct | +1.7K | 30% | 21.8% ↑1.7pp | |
| Referrals | +659 | 12% | 3.6% ↑1.6pp | |
| 3 other channels | −144 | -2.6% | 3.3% ↓1.2pp |
Impact Analytics’s acquisition moves across pages, search terms and AI referrals, each with its data source.
Pages listed in the Sitemap grew 9.1% over 36 days, from 484 listed URLs to 528 listed URLs.
/blog+27/about-us/kinshuk-jerath+1Borrow: Generate pages of this kind from data you already have (see /blog) to capture long-tail search.
Non-brand terms are traffic anyone can compete for; higher CPC means higher commercial value.
| Keyword | Traffic | CPC | Rank |
|---|---|---|---|
| impact analyticsBrand | 2.9K | $5.02 | 1 |
| impact analytics careersBrand | 550 | $0.24 | 2 |
| impactanalyticsBrand | 220 | — | 3 |
| careers impact analyticsBrand | 150 | — | 4 |
| ai native markdownNon-brand | 100 | — | 5 |
Borrow: Search traffic is mostly branded, riding existing awareness; the non-brand needs it does not cover are open to you.
9 visits from AI assistants (previous month 0), 0% of all traffic.
Borrow: No need to follow yet; watch whether it scales next month.
Above is what we observe automatically. The reconstruction starts from these moments, searches launches, community threads, directory listings and backlinks from the same period, fills in what Impact Analytics did at each step, and gives you a sequence to follow.
Impact Analytics's public Sitemap now lists 44 more URLs
Observed · SitemapMonthly visits 67.5K → 37K
Observed · traffic dataWhere it launched and who discussed it
Product Hunt, Reddit, X, directoriesWhich channels produced new backlinks
Ordered by first seenA launch sequence you can follow
Exportable action listSep 2026 · Ecommerce Operations
| Product | Monthly visits | DR | MoM |
|---|---|---|---|
| Impact AnalyticsThis product | 33.4K | 50 | +20% |
| Hypotenuse AISame market | 96.5K | 73 | -3.6% |
| Parcel PerformSame market | 91K | 70 | -14.9% |
| StoreClawSame market | 57.9K | 37 | +25.4% |
Each product uses its latest observed month; different months are not a same-period ranking.
Know the next time Impact Analytics ships pages in bulk
We diff its Sitemap, backlinks and traffic daily and alert you only on real changes.
Method: visits and channel shares are third-party monthly estimates; channel change = monthly visits × channel share, month over month; site actions and traffic are shown by timing only, not as cause and effect.
