Fiddler AI is the AI Control Plane for enterprises, providing visibility, context, and control through evaluation, monitoring, enforcement, governance, and cost efficiency.
In the same window, Fiddler AI’s Sitemap removed 86 pages, mostly under /guides. The timing overlaps — worth a closer look.
Monthly visit estimates · 2026-05 — 2026-09 · DR 72, +1 MoM
Sep 2026
49.2K↓ 14%
Monthly visits split by channel share: Fiddler AI lost 8K visits from Aug to Sep, with direct contributing 51%.
| Channel | Jul | Aug | Sep |
|---|---|---|---|
| Total | 55.4K | 57.2K | 49.2K |
| Organic search | 18.7K | 22.2K | 22.3K |
| Direct | 17.4K | 19.5K | 15.4K |
| Paid search | 2.8K | 4.3K | 2.7K |
| Referrals | 7.8K | 2K | 2.5K |
| 2K | 5.9K | 1.9K | |
| Display ads | 571 | 520 | 1.8K |
| Organic social | 1.1K | 971 | 1.6K |
| Paid social | 2.8K | 507 | 112 |
| Channel | Change barAug → Sep | Change | Share of change | Current share |
|---|---|---|---|---|
| Direct | −4.1K | 51% | 31.4% ↓2.8pp | |
| −4K | 50% | 3.8% ↓6.5pp | ||
| Paid search | −1.6K | 20% | 5.5% ↓2.1pp | |
| 5 other channels | +2K | -25% | 57.3% ↑11.5pp |
Fiddler AI’s acquisition moves across pages, search terms and AI referrals, each with its data source.
Pages listed in the Sitemap shrank 14.8% over 29 days, from 583 listed URLs to 497 listed URLs.
/guides−11/blog+6Borrow: Fiddler AI is pruning pages; watch whether organic search weakens next.
Non-brand terms are traffic anyone can compete for; higher CPC means higher commercial value.
| Keyword | Traffic | CPC | Rank |
|---|---|---|---|
| fiddler aiUnclassified | 1.3K | $7.33 | 1 |
| fiddlerBrand | 390 | $0.60 | 2 |
| raci for ai governanceNon-brand | 150 | — | 3 |
| fiddler pricingBrand comparison | 130 | — | 4 |
| fiddler that manages model context protocol (mcp) serversBrand | 110 | — | 5 |
Borrow: Search traffic is mostly branded, riding existing awareness; the non-brand needs it does not cover are open to you.
0 visits from AI assistants (previous month 178), 0% of all traffic.
Borrow: No need to follow yet; watch whether it scales next month.
Above is what we observe automatically. The reconstruction starts from these moments, searches launches, community threads, directory listings and backlinks from the same period, fills in what Fiddler AI did at each step, and gives you a sequence to follow.
Fiddler AI's public Sitemap now lists 86 fewer URLs
Observed · SitemapWhere it launched and who discussed it
Product Hunt, Reddit, X, directoriesWhich channels produced new backlinks
Ordered by first seenA launch sequence you can follow
Exportable action listSep 2026 · Governance and Compliance
| Product | Monthly visits | DR | MoM |
|---|---|---|---|
| Fiddler AIThis product | 49.2K | 72 | -14% |
| TinesSame market | 219.7K | 74 | -2.4% |
| OptroSame market | 159.1K | 71 | +8.9% |
| Responsible AI ToolboxSame market | 7.1K | 40 | +52.6% |
Each product uses its latest observed month; different months are not a same-period ranking.
Know the next time Fiddler AI ships pages in bulk
We diff its Sitemap, backlinks and traffic daily and alert you only on real changes.
Method: visits and channel shares are third-party monthly estimates; channel change = monthly visits × channel share, month over month; site actions and traffic are shown by timing only, not as cause and effect.
