Coursera

coursera.org
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Coursera is an online learning platform that offers courses, certificates, and degrees from top universities and companies.

Learning & DevelopmentLow-code DevelopmentDomain age: 14 years 8 monthsLast observed: Sep 15, 2026
Product profile, website snapshot & milestones

Product profile

coursera.org

About the product

Coursera is an online learning platform that offers courses, certificates, and degrees from top universities and companies.

Capabilities

  • Learning & Development
  • Low-code Development

Key features

  • Courses

    Online Courses

  • Certificates

    Professional Certificates

  • Specializations

    Specializations

  • Degrees

    Degrees from leading universities

  • Job Training

    Job-ready skills training

  • Career Resources

    Career advancement resources

RESEARCH OVERVIEW

Opportunity overview

Aug 2026
Monthly visits43.6MMonthly estimate
Monthly change−1.7%Previous month comparison
Domain Rating91.0Aug 31, 2026
Market rank#2 / 107Learning and Teaching
Explore promotion history and growth tactics
01

Trends

Data available
Monthly visits43.6M
  1. 2026-0540.9M
  2. 2026-0641.7M
  3. 2026-0744.4M
  4. 2026-0843.6M
Partial data
Domain Rating91.0
  1. 2026-0891.0

Monthly traffic estimates. Hover, focus or tap a point for values. Related observations do not establish causation.

02

Acquisition & AI

Traffic source analysis

Direct leads traffic sources at 47.4%

Explore the leading acquisition channels, search keywords, and visits from AI platforms such as ChatGPT.

ChannelsData availableKeywordsStarterAIStarter
01 / Channel mix

Traffic by channel

August 2026

  1. DirectDirect traffic
    47.4%
  2. Organic searchOrganic
    15.5%
  3. Organic socialOrganic
    8%
  4. Paid searchPaid
    7.9%
  5. Display adsPaid
    6.3%
  6. MailEmail marketing
    5.4%
  7. ReferralsOrganic
    4.3%
  8. Paid socialPaid
    1.6%
03 / Search entry points

Primary source keywords

Starter

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View Starter

Distribution snapshot only; channel shares are not a campaign event or a claim of growth causality.

03

Competitors

Competitor comparison

Reviewed alternatives appear first, followed by products in the same market. Observation months are shown per row; different months do not form a same-period ranking.

ProductRelationshipMonthMonthly visitsMoM growth
edXSame market2026-086.6M-3.2%
PluralsightSame market2026-081.7M-7.7%
Microsoft LearnSame market2026-0890.1M-2.2%
04

Promotion research

Deep Intelligence · Growth InvestigationLoading research status

How did it find its audience?

Investigate Coursera’s public promotion history, key channels and growth tactics, with linked sources.

Cited promotion timelineCompetition & action prioritiesFounder playbook & action pack

Findings are based on retrievable public records, with evidence gaps made explicit. Scope and completion time depend on available sources.

Unlock this product’s promotion research & launch action pack

Review launch channels, backlink evidence and marketing milestones, then export your action checklist. A one-off purchase includes permanent access and regeneration for this product.

Technical details & run diagnostics
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Download a 1200 × 630 market card or cite this live dossier. The image includes the observation month and attribution.

Preview market cardCoursera market intelligence card