Search · source keywords — Non-brand terms bring 58% of search traffic
| Keyword | Traffic | CPC | Rank |
|---|---|---|---|
| supabaseNon-brand | 3K | $1.51 | 1 |
| catdoesBrand | 1.5K | $2.59 | 2 |
| codex vs claude codeMixed | 1.3K | $1.73 | 3 |
| codex pricingNon-brand | 520 | $3.01 | 4 |
| supa baseNon-brand | 390 | $1.53 | 5 |
Borrow: Most of its search traffic comes from non-brand terms (e.g. “supabase”, “codex pricing”). Find the needs your product also serves and capture them with tool or landing pages.