SECTOR INTELLIGENCE

Social Media and Creators

Social Media and Creators tracks 117 AI products (115 domains with monthly data), reaching 207.65M monthly visits (-5.1% MoM) with 96.8% CR3 concentration (highly concentrated).

2026-09MONTHLY EDITION

01 / Social Media and Creators Market Pulse

MONTHLY ESTIMATE

Sector monthly visits: 207.65M
Tracked products: 117

Concentration · CR396.8%Highly concentrated

Top 3 share of tracked-domain trafficCR5 97.5%

02 / Social Media and Creators Category Leader

Linktree

linktr.ee

196.42M-5.5% MoM

Share of tracked traffic: 94.6%

03 / Social Media and Creators Top Challenger

SocialEcho

socialecho.net

341.94K+544.3% MoM

Growth leader with ≥100K visits and a ≥1K baseline

Estimated worldwide Web visits of tracked domains · Broader platforms use whole-site visits · Not feature market share

Methodology

Scope: published products in this sector and its children. The directory sector shares the submission collection. Domains are deduplicated; parent and child totals are not additive.

Size and concentration use all valid current-month domains. MoM uses domains with valid data in both months and a positive baseline. Missing values remain unknown, never zero.

CR3 above 60% is highly concentrated; 30–60% is moderate; below 30% is distributed. This is not a monopoly or investment assessment. New entrants are domains registered in the three months ending with the observation month, not verified product launches.

Comparison: 2026-08 → 2026-09 · Comparable domains 87 · Snapshot 2026-11-02

Social Media and Creators Competitive Traffic & Channel Matrix

117 / 117 products

Filters affect the table only; rank and shares use the full sector. Leaders: top 10% by size. Movers: ≥20% MoM. New entrants: domains registered in the last 3 months.

Scroll horizontally for every metric. Select a product to open its brief; use the icons for details, sharing, watching or its website.

#	Visit share	Visits / 6M	MoM growth	Primary channel	AI referrals	DR
26	<0.1%	98.87K	+4.2%+3.96K	Starter	Starter	Starter
27	<0.1%	91.53K	-22.1%-26K	Starter	Starter	Starter
28	<0.1%	91.15K	+6.8%+5.79K	Starter	Starter	Starter
29	<0.1%	76.76K	-78.3%-276.89K	Starter	Starter	Starter
30	<0.1%	75.87K	-12.5%-10.79K	Starter	Starter	Starter
31	<0.1%	62.42K	—Zero baseline	Starter	Starter	Starter
32	<0.1%	60.28K	-35.3%-32.84K	Starter	Starter	Starter
33	<0.1%	56.13K	-24.8%-18.53K	Starter	Starter	Starter
34	<0.1%	55.14K	+128.5%+31.01K	Starter	Starter	Starter
35	<0.1%	49.03K	-10.2%-5.57K	Starter	Starter	Starter
36	<0.1%	41.58K	+143.5%+24.5K	Starter	Starter	Starter
37	<0.1%	41.03K	-9.7%-4.41K	Starter	Starter	Starter
38	<0.1%	32.06K	-45.8%-27.1K	Starter	Starter	Starter
39	<0.1%	31.47K	+0.9%+269	Starter	Starter	Starter
40	<0.1%	28.62K	-26.9%-10.51K	Starter	Starter	Starter
41	<0.1%	28.47K	-10.7%-3.4K	Starter	Starter	Starter
42	<0.1%	24.19K	-6.6%-1.71K	Starter	Starter	Starter
43	<0.1%	23.34K	+23.8%+4.48K	Starter	Starter	Starter
44	<0.1%	21.45K	+5,055.3%+21.03K	Starter	Starter	Starter
45	<0.1%	21.17K	+0.5%+97	Starter	Starter	Starter
46	<0.1%	16.55K	+25.1%+3.33K	Starter	Starter	Starter
47	<0.1%	15.19K	+5.8%+831	Starter	Starter	Starter
48	<0.1%	14.75K	-4.8%-737	Starter	Starter	Starter
49	<0.1%	14.65K	-23.3%-4.45K	Starter	Starter	Starter
50	<0.1%	14.52K	+17.1%+2.12K	Starter	Starter	Starter